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How To Avoid A PR Disaster

Aversion, Honesty Key To Crisis Communications

No business likes to enter crisis mode. As a leader at the top, you may not know how to best react to the negative press you are receiving. You may feel like you are making misstep after misstep that is costing your company dearly. You may overspeak and provide a comment that just seems to rub your customers the wrong way. No matter what you do, it isn’t working, and it just seems to be getting worse with each calculated move.Handling a PR crisis correctly as a leader can make all the difference in whether your business will come out the other side alive. Your staff and customers depend on you to make the right call, and you need to understand the best way to save face to avoid further damage.

Crisis aversion is the most important element of crisis management. Organizations owe it to themselves, stakeholders and stockholders to anticipate worst case scenarios and avoid them. Of course, aversion and planning only go so far. So don’t lose sight of your compass and conscience when you enter unchartered territory.

Below, 15 members of Forbes Coaches Council provide some of the things company leaders can learn from handling a crisis incorrectly and how you can avoid making the same mistakes:

1. Listen To Your Team: A crisis is usually considered handled incorrectly when a leader goes rogue and does their own thing without consulting their team. A leader who doesn’t listen to their team will always be blamed when they don’t consult others first. By listening to input and experiences of others on the team, joint decisions can be made and the company will be much more likely to rally around the CEO.

<img data-attachment-id="162" data-permalink="http://crossbowcommunications.com/public-relations-firm-phoenix-denver/befunky_5-jpg/" data-orig-file="https://i2.wp.com/crossbowcommunications.com/wp-content/uploads/2013/03/BeFunky_5.jpg.jpg?fit=600%2C480" data-orig-size="600,480" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":""}" data-image-title="crisis communications" data-image-description="

public relations and crisis communications

” data-medium-file=”https://i2.wp.com/crossbowcommunications.com/wp-content/uploads/2013/03/BeFunky_5.jpg.jpg?fit=300%2C240″ data-large-file=”https://i2.wp.com/crossbowcommunications.com/wp-content/uploads/2013/03/BeFunky_5.jpg.jpg?fit=600%2C480″ class=”aligncenter size-full wp-image-162″ src=”https://i2.wp.com/crossbowcommunications.com/wp-content/uploads/2013/03/BeFunky_5.jpg.jpg?resize=600%2C480″ alt=”stakeholder relations and communications” width=”600″ height=”480″ srcset=”https://i2.wp.com/crossbowcommunications.com/wp-content/uploads/2013/03/BeFunky_5.jpg.jpg?w=600 600w, https://i2.wp.com/crossbowcommunications.com/wp-content/uploads/2013/03/BeFunky_5.jpg.jpg?resize=300%2C240 300w” sizes=”(max-width: 600px) 100vw, 600px” data-recalc-dims=”1″ />

2. Take Responsibility And Apologize: We see, time and time again, CEOs who excuse, equivocate, or give halfhearted and completely insensitive apologies. The primary thing you should do as a CEO is take responsibility and make a full apology, which includes what you will do to make amends for what has happened and what you will do differently in the future. Be honest, be vulnerable, and don’t be afraid to show emotion.

3. Tell The Truth: Transparency is key when dealing with a crisis. So many CEO try to hide the mistakes that they or the company have made for fear of losing profit. But when the truth comes out, they lose much more than profits, they lose reputation and brand value. People want to buy from companies they trust and can believe in. Profit and brand values go up when transparency is real.

4. Reflect And Practice: There is no shortage of examples of CEOs who have made mistakes when handling a crisis. Company leaders can learn from this by reflecting on the ones that could impact them, then think about how they would have handled the situation differently. They should also anticipate the “hurricanes on their horizon” then ensure the proper process to handle a crisis is in place in the event it ever surfaces.

5. Create A Diverse Crisis Response Team: When responding to a crisis, it is important for an organization to see the issue from different perspectives before responding. Employing a diverse crisis response team will ensure that your message is not tone deaf to the issue or the community affected by the incident.

6. Discuss, Correct, Move Forward: Any wise company leader will know that mistakes are inevitable – the only thing they can do is make sure that big decisions have been discussed among the experts in the company and that decisions have not been taken autocratically. If the entire group makes a wrong decision, it will be a lesson learned. Take corrective action and move on. You have nothing then else but to live and learn.

7. Take Responsibility, Be Accountable: Trust comes from meeting expectations. When executives ask, “What should we do?” they create a self-referential frame and become self-protective, doing and saying things that make them feel less bad. Instead, they should ask, “What would reasonable people appropriately expect a responsible company to do when facing this kind of situation?” Doing what reasonable people appropriately expect causes trust to remain or to increase.

8. Remember Communication Is Key: When handling a crisis, leaders must communicate. Remember the ABCs of communication: accuracy, barriers and context. The message that is shared must be truthful and provided with only the facts. Leaders must keep in mind the barriers to communication, which include the length of the message and the method by which it is delivered. The context represents the situation in which it is delivered.

9. Build Trust In Advance: Companies often wait until a crisis to take care of fundamentals that should be already established with customers/clients. When I was advertising for a large quick-service restaurant and there was fear of mad cow disease coming from Europe, we preemptively developed a campaign about the quality of the food. So, understand how you can build trust with your customers/clients and start right away.

10. Be Prepared For A Crisis: Leaders take the time to prepare for everything, from acquisitions and mergers to cocktail parties, but one area that sometimes gets overlooked is crisis. One of the best ways to prepare for a crisis is to simulate possible crisis scenarios and practice responses until you feel ready. Practice until you are truly ready for that “news camera in your face” moment and others agree that you are ready.

11. Get The Facts Before You Act: In the midst of an organizational crisis, executives make a bad situation worse by speaking out before they know the facts. Although in a crisis everything seems to move at the speed of light and every stakeholder is demanding action to be taken immediately, systematic decision-making is never more important. Executives should acknowledge that the situation is of high priority and give full attention to the collection of the facts.

12. Demonstrate Empathy: A grievous mistake that CEOs make during times of crisis is to express concerns only about maintaining shareholder value. Although the business should be top of mind, the outward expression of caring about one’s business is caring about its employees. A case in point is BP’s CEO who did not immediately empathize with the fallen employees and their families, leaving BP with a tarnished environmental, business and people record.

13. Understand The Power Of Press And Community: You’ve seen the ugliness that can happen after a CEO handles a crisis incorrectly. This type of negative press intensifies the damage already done and can sometimes leave a permanent mark on his/her reputation. One thing CEOs must learn is that even with all the power and influence they possess in their personal careers, the press is very powerful and “turning off” their communities can prove very damaging.

14. Highlight The Crisis: The most important element company leaders can learn from a CEO handling a crisis incorrectly is to treat it as a priority and engage early with leadership from all functional areas within the organization. By highlighting the crisis, you open the door to potential solutions and next steps from all sides. And this level of transparency leads to an increased versus decreased sense of trust.

15. Treat Others Like You Want To Be Treated: A simple leadership principle that brings clarity to every situation is to treat others as you would want to be treated. When a CEO follows this guiding principle, it helps make things clear. In times of difficulty, the leader is called to act with integrity, compassion, and thoughtfulness. When a leader thinks of others, the pathway becomes clear.

Of course, the one critical factor that still must be considered is the prioritization of actions and messages. The first actions that must be undertaken in any crisis is to assure safety and minimize harm to all forms of life. Failure to do so will only magnify the crisis. Of course, the first statements also need to address health and safety if there is such a risk. After that, be sure to gather the facts before you move into reputation management mode. It’s OK to buy time by saying that you are gathering the facts and will issue a statement as soon as possible.

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public relations firm Denver Phoenix

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Crossbow is an award-winning and record-setting communications firm. We influence public opinion, public policy and business decisions around the world. We’re helping stakeholders tackle some of the most urgent issues of our time. Our headquarters are in Denver, Colorado. We’re opening a new office in Phoenix, Arizona.

Wakatobi A Diver’s Paradise

World-Class Scuba Diving Across Indonesia

Indonesia has some of the best scuba diving and snorkeling destinations in the world. Wakatobi National Park is one of the most fascinating diving destinations in all of Indonesia.

Wakatobi (pronounced WAHK-kah-TOH-bee) features a luxury dive resort in southeastern Sulawesi, Indonesia. The area includes 143 islands, but only four of them are inhabited. Since 2005 the park has been listed as a tentative World Heritage Site. In 2012 it was added to the World Network of Biosphere Reserves.

Wakatobi was established following an extensive search to identify the perfect location for a dive resort in terms of geography, climate, oceanic topography and marine biodiversity. To ensure its future, the developers created one of the largest privately protected marine reserves in the world.

Wakatobi is the third largest marine park in Indonesia. It hosts 942 fish species and 750 coral reef species, versus 50 in the Caribbean and 300 in the Red Sea. Wakatobi covers 1.4 million hectares. It includes the highest number of reef and fish species in the world. The islands form the largest barrier reef in Indonesia, second only to the Great Barrier Reef in Australia. Jacques Cousteau called the Wakatobi area an “Underwater Nirwana.”

Wakatobi scuba dive

Having identified the premier location, the developers built an island paradise with the essential facilities and comforts to make an unforgettable dive trip. From shore or by boat, you have exclusive access to 50 dive sites, miles of pristine reefs, where diverse and dramatic undersea landscapes harbor the highest level of marine biodiversity on the planet. New and undocumented species continue to be discovered at Wakatobi.

The House Reef is a cornucopia of marine life, which you can enter directly from the beach or the jetty. The coral top is host to sea grass offering refuge to species such as filefish, blue ringed octopus and bumphead parrotfish, while the corals are home to numerous colorful juveniles of many species. The dramatic drop off where the wall begins offers glimpses out into the blue and down the wall – turtles, bumphead parrotfish, rays, mild mannered triggerfish, box fish and puffer fish can be seen among many other species.

Wakatobi’s resident octopus can put on quite a show for those who know where to look. The creature displays native cunning; it adapts, and learns and you’ll find it lurking on the reefs of Wakatobi. Octopi truly are among the ocean’s most intriguing animals. The reefs and shallows around Wakatobi are home to several dozen species of these stealthy cephalopods, and should you spot one, you are in for an entertaining treat. Some are masters of camouflage and misdirection, while others use a combination of natural cover and improvised props to cloak their movements.

In a tranquil island setting far from crowds and cities, with no other divers for at least 100 miles, Wakatobi seamlessly blends five-star amenities and civilized comforts with a pristine natural environment; a pairing that has secured its reputation as one of the world’s finest resorts.

Underwater visibility is mostly between 20 and 50 meters. You can enjoy diving 365 days a year at Wakatobi. The climate is drier than most parts of Indonesia, and the surrounding reefs and islands protect the area from major storms.

Whether you are a non-diver or would simply like to take a break from the scheduled dives, Wakatobi offers a several non-diving activities, both water-based and on land, to absorb you whether you are looking for physical or intellectual distraction.

Visitors also enjoy kite surfing, paddle boarding, yoga, meditation, nature walks and village tours.

The inhabited islands are home to about 100,000 people, including the Bajo communities. The Bajo are seafaring nomads who inhabit many of Indonesia’s remote islands. They believe that they direct descendants of the sea. Once known as nomadic sea gypsies, the children are taught to hunt and preserve the ocean. They also possess unbelievable skills such as walking on the ocean floor and diving at depths of 25-50 meters without the aid of scuba gear. They can survive for months at sea without food supplies or modern equipment.

Anano Beach is a great place to observe sea turtles in their natural habitat. The incredible white sandy beach is home to two types of sea turtles, Honu (green turtles) and Koila (hawksbill turtles). Depending on the timing of your trip, you might get to see the turtles spawn, hatch and migrate to sea. The optimal time to observe spawning is during the full moon where green turtles usually gather at the shoreline in preparation to lay their eggs in the early hours of the morning. This enchanting beach is also a popular spot for divers and sun loungers.

Adventurers also enjoy the majestic Lakasa cave, which is is filled with beautiful stalactites and stalagmites. The cave descends 120 meters. Locals believe that it has mystical properties. East and West come together at Wakatobi’s spa, which blends the best of Indonesian and European traditions.

Read The Full Story About Wakatobi, Sulawesi, Indonesia

PR firm firm Denver and Phoenix

Crossbow is an award-winning and record-setting communications firm. We influence public opinion, public policy and business decisions around the world. We’re helping stakeholders tackle some of the most urgent issues of our time. Our headquarters are in Denver, Colorado. We’re opening a new office in Phoenix, Arizona. Our CEO is the author of the Language and Travel Guide to Indonesia.

language and travel guide Indonesia Gary Chandler

Colombians Sue Government To Protect Amazon Rainforest

National Peace Unleashed War On Forests

By Naomi Larsson, Huffington Post

Arvey Alvear Daza’s life has been dominated by fear for most of his 37 years. A farmer in Caquetá, a district in southern Colombia, his land on the northwestern edge of the Amazon rainforest placed him in the middle of a decades-long conflict between the Revolutionary Armed Forces of Colombia, or FARC, and the Colombian government.

“You were aware of things that happened to people ― dying, disappeared, being hurt,” Alvear Daza says. “We had to exist one way or another and learn to survive, to live day by day.”

Like thousands of those who lived in the rebel-occupied countryside, his movements were dictated by the guerrillas ― from having curfews imposed on his working day to rigid restrictions on the size of his farm so the forest cover would protect the FARC from government air raids.

Two years ago, things began to change. Colombia signed a historic peace deal with the FARC, ending a 52-year civil war that saw about 260,000 people killed and millions more displaced. Alvear Daza says he feels a sense of calm after so many years of turmoil.

Unfortunately, this transition has had other consequences. In two years of post-conflict Colombia, a large power vacuum has formed in vast rural areas where the guerrillas relinquished control, leaving previously inaccessible areas vulnerable to destruction. Record levels of deforestation have followed, driven ― in part, at least, experts say ― by armed groups illegally clearing forests to grow cash crops, such as coca.

In response, a group of young Colombians sued the government at the start of the year, stating that its failure to reduce deforestation threatens their fundamental rights, including their rights to a healthy environment, food and water.

These issues are all interconnected when it comes to deforestation. On a local level, the loss of tree cover drives soil erosion, making land less fertile, clogging waterways with sediment and worsening flooding. Globally, rainforests do a vital job of absorbing carbon, preventing greenhouse gases from accumulating in the atmosphere and warming the planet. Once the trees are cut down, however, they release the stored carbon, accelerating climate change. Deforestation is believed to be responsible for about 10 percent of heat-trapping global emissions.

forest conservation

 

Colombia lost more than 1.04 million acres of tree cover in 2017, according to the latest data published by the World Resources Institute (WRI) ― a 46 percent rise in deforestation from 2016, which was more than double the rate of loss from 2001 to 2015.

WRI says land speculation and the illegal clearing of forests for coca, mining and logging by armed groups that have emerged since the civil war ended has contributed to this dramatic increase in tree cover loss. The government’s foreign investment push has only intensified this scramble for land, according to a recent report by Global Witness, an international nongovernmental organization.

Forest clearance is out of control, says Carolina Gómez of the Alexander von Humboldt Biological Resources Research Institute, which monitors the health of Colombia’s biodiversity.

“In some regions, we have documented some of the highest deforestation rates for Colombia in its history,” she told HuffPost. “It is very sad. Before, the guerrillas were very strict in the use of natural resources, so places had some protection. The government should have continued doing that, but now there’s nobody there.”

In central Bogotá, just a few streets away from a polluted, traffic-heavy main avenue, some of the 25 plaintiffs who brought the deforestation claim against the government meet up ― bright-eyed young men and women talking animatedly about Colombia’s environmental future.

forest conservation Colombia

They are in the airy offices of Dejusticia, a research and advocacy organization that coordinated the group’s lawsuit in its desire to do something practical to hold the government to its international commitments to reduce deforestation and greenhouse gas emissions.

Inspired by similar cases led by young people in Europe and the U.S., Dejusticia sought out those living in Colombian cities most vulnerable to the effects of climate change who were actively interested in protecting the environment, and asked them to be part of the lawsuit.

“We’re the first generation to live in peace in Colombia, but we are destroying our most biodiverse ecosystem,” says 26-year-old Gabriela Eslava, a lawyer for Dejusticia and one of the plaintiffs.

Those involved in the lawsuit acknowledge the tensions in appearing to link the FARC with land conservation. “We didn’t want to make the impression that we were pro-war,” says 26-year-old Valentina Rozo, one of the plaintiffs who lives in Bogotá. “We never wanted to thank the guerrillas, but it was clear that we had to show that paradox […] to make it clear that it was the government’s fault.”

Read The Full Story About Colombia and Amazon Rainforest Conservation

deforestation and climate change

Sacred Seedlings is a global initiative to support forest conservation, reforestation, urban forestry, carbon capture, sustainable agriculture and wildlife conservation. It supports the vision of local stakeholders. We have projects ready across Africa. We seek additional projects elsewhere around the world. We also seek volunteers, sponsors and donors of cash and in-kind support. Write to Gary Chandler for more information gary@crossbow1.com

Wakatobi A Diver’s Paradise

World-Class Scuba Diving Across Indonesia

Indonesia has some of the best scuba diving and snorkeling destinations in the world. Wakatobi National Park is one of the most fascinating diving destinations in all of Indonesia.

Wakatobi (pronounced WAHK-kah-TOH-bee) features a luxury dive resort in southeastern Sulawesi, Indonesia. The area includes 143 islands, but only four of them are inhabited. Since 2005 the park has been listed as a tentative World Heritage Site. In 2012 it was added to the World Network of Biosphere Reserves.

Wakatobi was established following an extensive search to identify the perfect location for a dive resort in terms of geography, climate, oceanic topography and marine biodiversity. To ensure its future, the developers created one of the largest privately protected marine reserves in the world.

Wakatobi is the third largest marine park in Indonesia. It hosts 942 fish species and 750 coral reef species, versus 50 in the Caribbean and 300 in the Red Sea. Wakatobi covers 1.4 million hectares. It includes the highest number of reef and fish species in the world. The islands form the largest barrier reef in Indonesia, second only to the Great Barrier Reef in Australia. Jacques Cousteau called the Wakatobi area an “Underwater Nirwana.”

Wakatobi scuba dive

Having identified the premier location, the developers built an island paradise with the essential facilities and comforts to make an unforgettable dive trip. From shore or by boat, you have exclusive access to 50 dive sites, miles of pristine reefs, where diverse and dramatic undersea landscapes harbor the highest level of marine biodiversity on the planet. New and undocumented species continue to be discovered at Wakatobi.

The House Reef is a cornucopia of marine life, which you can enter directly from the beach or the jetty. The coral top is host to sea grass offering refuge to species such as filefish, blue ringed octopus and bumphead parrotfish, while the corals are home to numerous colorful juveniles of many species. The dramatic drop off where the wall begins offers glimpses out into the blue and down the wall – turtles, bumphead parrotfish, rays, mild mannered triggerfish, box fish and puffer fish can be seen among many other species.

Wakatobi’s resident octopus can put on quite a show for those who know where to look. The creature displays native cunning; it adapts, and learns and you’ll find it lurking on the reefs of Wakatobi. Octopi truly are among the ocean’s most intriguing animals. The reefs and shallows around Wakatobi are home to several dozen species of these stealthy cephalopods, and should you spot one, you are in for an entertaining treat. Some are masters of camouflage and misdirection, while others use a combination of natural cover and improvised props to cloak their movements.

In a tranquil island setting far from crowds and cities, with no other divers for at least 100 miles, Wakatobi seamlessly blends five-star amenities and civilized comforts with a pristine natural environment; a pairing that has secured its reputation as one of the world’s finest resorts.

Underwater visibility is mostly between 20 and 50 meters. You can enjoy diving 365 days a year at Wakatobi. The climate is drier than most parts of Indonesia, and the surrounding reefs and islands protect the area from major storms.

Whether you are a non-diver or would simply like to take a break from the scheduled dives, Wakatobi offers a several non-diving activities, both water-based and on land, to absorb you whether you are looking for physical or intellectual distraction.

Visitors also enjoy kite surfing, paddle boarding, yoga, meditation, nature walks and village tours.

The inhabited islands are home to about 100,000 people, including the Bajo communities. The Bajo are seafaring nomads who inhabit many of Indonesia’s remote islands. They believe that they direct descendants of the sea. Once known as nomadic sea gypsies, the children are taught to hunt and preserve the ocean. They also possess unbelievable skills such as walking on the ocean floor and diving at depths of 25-50 meters without the aid of scuba gear. They can survive for months at sea without food supplies or modern equipment.

Anano Beach is a great place to observe sea turtles in their natural habitat. The incredible white sandy beach is home to two types of sea turtles, Honu (green turtles) and Koila (hawksbill turtles). Depending on the timing of your trip, you might get to see the turtles spawn, hatch and migrate to sea. The optimal time to observe spawning is during the full moon where green turtles usually gather at the shoreline in preparation to lay their eggs in the early hours of the morning. This enchanting beach is also a popular spot for divers and sun loungers.

Adventurers also enjoy the majestic Lakasa cave, which is is filled with beautiful stalactites and stalagmites. The cave descends 120 meters. Locals believe that it has mystical properties. East and West come together at Wakatobi’s spa, which blends the best of Indonesian and European traditions.

Read The Full Story About Wakatobi, Sulawesi, Indonesia

PR firm firm Denver and Phoenix

Crossbow is an award-winning and record-setting communications firm. We influence public opinion, public policy and business decisions around the world. We’re helping stakeholders tackle some of the most urgent issues of our time. Our headquarters are in Denver, Colorado. We’re opening a new office in Phoenix, Arizona. Our CEO is the author of the Language and Travel Guide to Indonesia.

language and travel guide Indonesia Gary Chandler

How To Avoid A PR Disaster

Aversion, Honesty Key To Crisis Communications

No business likes to enter crisis mode. As a leader at the top, you may not know how to best react to the negative press you are receiving. You may feel like you are making misstep after misstep that is costing your company dearly. You may overspeak and provide a comment that just seems to rub your customers the wrong way. No matter what you do, it isn’t working, and it just seems to be getting worse with each calculated move.Handling a PR crisis correctly as a leader can make all the difference in whether your business will come out the other side alive. Your staff and customers depend on you to make the right call, and you need to understand the best way to save face to avoid further damage.

Crisis aversion is the most important element of crisis management. Organizations owe it to themselves, stakeholders and stockholders to anticipate worst case scenarios and avoid them. Of course, aversion and planning only go so far. So don’t lose sight of your compass and conscience when you enter unchartered territory.

Below, 15 members of Forbes Coaches Council provide some of the things company leaders can learn from handling a crisis incorrectly and how you can avoid making the same mistakes:

1. Listen To Your Team: A crisis is usually considered handled incorrectly when a leader goes rogue and does their own thing without consulting their team. A leader who doesn’t listen to their team will always be blamed when they don’t consult others first. By listening to input and experiences of others on the team, joint decisions can be made and the company will be much more likely to rally around the CEO.

<img data-attachment-id="162" data-permalink="http://crossbowcommunications.com/public-relations-firm-phoenix-denver/befunky_5-jpg/" data-orig-file="https://i2.wp.com/crossbowcommunications.com/wp-content/uploads/2013/03/BeFunky_5.jpg.jpg?fit=600%2C480" data-orig-size="600,480" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":""}" data-image-title="crisis communications" data-image-description="

public relations and crisis communications

” data-medium-file=”https://i2.wp.com/crossbowcommunications.com/wp-content/uploads/2013/03/BeFunky_5.jpg.jpg?fit=300%2C240″ data-large-file=”https://i2.wp.com/crossbowcommunications.com/wp-content/uploads/2013/03/BeFunky_5.jpg.jpg?fit=600%2C480″ class=”aligncenter size-full wp-image-162″ src=”https://i2.wp.com/crossbowcommunications.com/wp-content/uploads/2013/03/BeFunky_5.jpg.jpg?resize=600%2C480″ alt=”stakeholder relations and communications” width=”600″ height=”480″ srcset=”https://i2.wp.com/crossbowcommunications.com/wp-content/uploads/2013/03/BeFunky_5.jpg.jpg?w=600 600w, https://i2.wp.com/crossbowcommunications.com/wp-content/uploads/2013/03/BeFunky_5.jpg.jpg?resize=300%2C240 300w” sizes=”(max-width: 600px) 100vw, 600px” data-recalc-dims=”1″ />

2. Take Responsibility And Apologize: We see, time and time again, CEOs who excuse, equivocate, or give halfhearted and completely insensitive apologies. The primary thing you should do as a CEO is take responsibility and make a full apology, which includes what you will do to make amends for what has happened and what you will do differently in the future. Be honest, be vulnerable, and don’t be afraid to show emotion.

3. Tell The Truth: Transparency is key when dealing with a crisis. So many CEO try to hide the mistakes that they or the company have made for fear of losing profit. But when the truth comes out, they lose much more than profits, they lose reputation and brand value. People want to buy from companies they trust and can believe in. Profit and brand values go up when transparency is real.

4. Reflect And Practice: There is no shortage of examples of CEOs who have made mistakes when handling a crisis. Company leaders can learn from this by reflecting on the ones that could impact them, then think about how they would have handled the situation differently. They should also anticipate the “hurricanes on their horizon” then ensure the proper process to handle a crisis is in place in the event it ever surfaces.

5. Create A Diverse Crisis Response Team: When responding to a crisis, it is important for an organization to see the issue from different perspectives before responding. Employing a diverse crisis response team will ensure that your message is not tone deaf to the issue or the community affected by the incident.

6. Discuss, Correct, Move Forward: Any wise company leader will know that mistakes are inevitable – the only thing they can do is make sure that big decisions have been discussed among the experts in the company and that decisions have not been taken autocratically. If the entire group makes a wrong decision, it will be a lesson learned. Take corrective action and move on. You have nothing then else but to live and learn.

7. Take Responsibility, Be Accountable: Trust comes from meeting expectations. When executives ask, “What should we do?” they create a self-referential frame and become self-protective, doing and saying things that make them feel less bad. Instead, they should ask, “What would reasonable people appropriately expect a responsible company to do when facing this kind of situation?” Doing what reasonable people appropriately expect causes trust to remain or to increase.

8. Remember Communication Is Key: When handling a crisis, leaders must communicate. Remember the ABCs of communication: accuracy, barriers and context. The message that is shared must be truthful and provided with only the facts. Leaders must keep in mind the barriers to communication, which include the length of the message and the method by which it is delivered. The context represents the situation in which it is delivered.

9. Build Trust In Advance: Companies often wait until a crisis to take care of fundamentals that should be already established with customers/clients. When I was advertising for a large quick-service restaurant and there was fear of mad cow disease coming from Europe, we preemptively developed a campaign about the quality of the food. So, understand how you can build trust with your customers/clients and start right away.

10. Be Prepared For A Crisis: Leaders take the time to prepare for everything, from acquisitions and mergers to cocktail parties, but one area that sometimes gets overlooked is crisis. One of the best ways to prepare for a crisis is to simulate possible crisis scenarios and practice responses until you feel ready. Practice until you are truly ready for that “news camera in your face” moment and others agree that you are ready.

11. Get The Facts Before You Act: In the midst of an organizational crisis, executives make a bad situation worse by speaking out before they know the facts. Although in a crisis everything seems to move at the speed of light and every stakeholder is demanding action to be taken immediately, systematic decision-making is never more important. Executives should acknowledge that the situation is of high priority and give full attention to the collection of the facts.

12. Demonstrate Empathy: A grievous mistake that CEOs make during times of crisis is to express concerns only about maintaining shareholder value. Although the business should be top of mind, the outward expression of caring about one’s business is caring about its employees. A case in point is BP’s CEO who did not immediately empathize with the fallen employees and their families, leaving BP with a tarnished environmental, business and people record.

13. Understand The Power Of Press And Community: You’ve seen the ugliness that can happen after a CEO handles a crisis incorrectly. This type of negative press intensifies the damage already done and can sometimes leave a permanent mark on his/her reputation. One thing CEOs must learn is that even with all the power and influence they possess in their personal careers, the press is very powerful and “turning off” their communities can prove very damaging.

14. Highlight The Crisis: The most important element company leaders can learn from a CEO handling a crisis incorrectly is to treat it as a priority and engage early with leadership from all functional areas within the organization. By highlighting the crisis, you open the door to potential solutions and next steps from all sides. And this level of transparency leads to an increased versus decreased sense of trust.

15. Treat Others Like You Want To Be Treated: A simple leadership principle that brings clarity to every situation is to treat others as you would want to be treated. When a CEO follows this guiding principle, it helps make things clear. In times of difficulty, the leader is called to act with integrity, compassion, and thoughtfulness. When a leader thinks of others, the pathway becomes clear.

Of course, the one critical factor that still must be considered is the prioritization of actions and messages. The first actions that must be undertaken in any crisis is to assure safety and minimize harm to all forms of life. Failure to do so will only magnify the crisis. Of course, the first statements also need to address health and safety if there is such a risk. After that, be sure to gather the facts before you move into reputation management mode. It’s OK to buy time by saying that you are gathering the facts and will issue a statement as soon as possible.

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public relations firm Denver Phoenix

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Crossbow is an award-winning and record-setting communications firm. We influence public opinion, public policy and business decisions around the world. We’re helping stakeholders tackle some of the most urgent issues of our time. Our headquarters are in Denver, Colorado. We’re opening a new office in Phoenix, Arizona.

Double Diamond Group and Rich Consulting Expand Team – For Immediate Release

Double Diamond Group and Rich Consulting Expand Team

Former Worldpay Payment Facilitator Expert Dan Spalinger To Take A Lead Role

DENVER (July 25, 2018) – Rich Consulting and Double Diamond Group announce the expansion of their payment facilitator consulting team with the addition of Dan Spalinger as Senior Consultant.

The two companies partner to provide a slate of business strategy, marketing, operations, risk and compliance services to companies interested in the payment facilitator model. Spalinger will take a major role in managing the rapidly growing demand for the companies’ payment facilitator products and services in global markets. As part of his responsibilities, he will look to optimize and grow the team’s personnel, capabilities and resources to enhance client support and project execution.

“Dan has an exceptional credit and risk knowledge base that our clients will immediately recognize and value,” said Deana Rich, Chief Executive Officer and Founder of Rich Consulting. “This is such a pivotal time in the evolution of the payment facilitator model around the world. Dan’s integrity and depth of experience strengthens our ability to meet the needs of technology companies who are looking to unravel the complexities of

accepting digital payments.”

Throughout his career, Spalinger has worked for some of the industry’s most notable banks and acquirers, and has spent more than 18 years focused on credit, underwriting and risk management. Most recently, Spalinger was the Senior Leader in charge of the payment facilitator business at Worldpay, where he built the credit/risk team to support the company’s extensive PayFac portfolio. He also managed the independent software vendors (ISVs) and BIN relationship credit teams. Prior to that, Spalinger was responsible for underwriting payment facilitators and other third-party processing agreements, and managed complex merchant relationships for JP Morgan Chase Paymentech.

“It is estimated that payment facilitators will generate more than half a trillion dollars in gross payment volume (GPV) by 2021, representing $4.4 billion in their net revenue,” said Todd Ablowitz, Chief Executive Officer and Founder of Double Diamond Group. “This payment model offers an unprecedented opportunity. Adding someone the caliber of Dan to our team sets the course for our future as we take a leading role in shaping payments strategies around the world.”

About

Double Diamond Group and Rich Consulting have partnered since 2012 to offer a full suite of consulting services to companies interested in the payment facilitator model. The advisory firms offer powerful insights into risk management, underwriting and compliance, as well as deep business knowledge and operational execution for SaaS-based companies, ISOs, acquirers, banks, regulators and other payment organizations around the world. The companies were founded by payments industry veterans, Todd Ablowitz and Deana Rich, who have unparalleled knowledge and experience working with this revolutionary payments strategy that is rapidly changing the payments landscape. Rich Consulting and Double Diamond Group are wholly owned brands of DoubleRich, Inc.

###

Contact:

Deana Rich

deanarich@deanarich.com

+1 (818) 613-7627

Wakatobi A Diver’s Paradise

World-Class Scuba Diving Across Indonesia

Indonesia has some of the best scuba diving and snorkeling destinations in the world. Wakatobi National Park is one of the most fascinating diving destinations in all of Indonesia.

Wakatobi (pronounced WAHK-kah-TOH-bee) features a luxury dive resort in southeastern Sulawesi, Indonesia. The area includes 143 islands, but only four of them are inhabited. Since 2005 the park has been listed as a tentative World Heritage Site. In 2012 it was added to the World Network of Biosphere Reserves.

Wakatobi was established following an extensive search to identify the perfect location for a dive resort in terms of geography, climate, oceanic topography and marine biodiversity. To ensure its future, the developers created one of the largest privately protected marine reserves in the world.

Wakatobi is the third largest marine park in Indonesia. It hosts 942 fish species and 750 coral reef species, versus 50 in the Caribbean and 300 in the Red Sea. Wakatobi covers 1.4 million hectares. It includes the highest number of reef and fish species in the world. The islands form the largest barrier reef in Indonesia, second only to the Great Barrier Reef in Australia. Jacques Cousteau called the Wakatobi area an “Underwater Nirwana.”

Wakatobi scuba dive

Having identified the premier location, the developers built an island paradise with the essential facilities and comforts to make an unforgettable dive trip. From shore or by boat, you have exclusive access to 50 dive sites, miles of pristine reefs, where diverse and dramatic undersea landscapes harbor the highest level of marine biodiversity on the planet. New and undocumented species continue to be discovered at Wakatobi.

The House Reef is a cornucopia of marine life, which you can enter directly from the beach or the jetty. The coral top is host to sea grass offering refuge to species such as filefish, blue ringed octopus and bumphead parrotfish, while the corals are home to numerous colorful juveniles of many species. The dramatic drop off where the wall begins offers glimpses out into the blue and down the wall – turtles, bumphead parrotfish, rays, mild mannered triggerfish, box fish and puffer fish can be seen among many other species.

Wakatobi’s resident octopus can put on quite a show for those who know where to look. The creature displays native cunning; it adapts, and learns and you’ll find it lurking on the reefs of Wakatobi. Octopi truly are among the ocean’s most intriguing animals. The reefs and shallows around Wakatobi are home to several dozen species of these stealthy cephalopods, and should you spot one, you are in for an entertaining treat. Some are masters of camouflage and misdirection, while others use a combination of natural cover and improvised props to cloak their movements.

In a tranquil island setting far from crowds and cities, with no other divers for at least 100 miles, Wakatobi seamlessly blends five-star amenities and civilized comforts with a pristine natural environment; a pairing that has secured its reputation as one of the world’s finest resorts.

Underwater visibility is mostly between 20 and 50 meters. You can enjoy diving 365 days a year at Wakatobi. The climate is drier than most parts of Indonesia, and the surrounding reefs and islands protect the area from major storms.

Whether you are a non-diver or would simply like to take a break from the scheduled dives, Wakatobi offers a several non-diving activities, both water-based and on land, to absorb you whether you are looking for physical or intellectual distraction.

Visitors also enjoy kite surfing, paddle boarding, yoga, meditation, nature walks and village tours.

The inhabited islands are home to about 100,000 people, including the Bajo communities. The Bajo are seafaring nomads who inhabit many of Indonesia’s remote islands. They believe that they direct descendants of the sea. Once known as nomadic sea gypsies, the children are taught to hunt and preserve the ocean. They also possess unbelievable skills such as walking on the ocean floor and diving at depths of 25-50 meters without the aid of scuba gear. They can survive for months at sea without food supplies or modern equipment.

Anano Beach is a great place to observe sea turtles in their natural habitat. The incredible white sandy beach is home to two types of sea turtles, Honu (green turtles) and Koila (hawksbill turtles). Depending on the timing of your trip, you might get to see the turtles spawn, hatch and migrate to sea. The optimal time to observe spawning is during the full moon where green turtles usually gather at the shoreline in preparation to lay their eggs in the early hours of the morning. This enchanting beach is also a popular spot for divers and sun loungers.

Adventurers also enjoy the majestic Lakasa cave, which is is filled with beautiful stalactites and stalagmites. The cave descends 120 meters. Locals believe that it has mystical properties. East and West come together at Wakatobi’s spa, which blends the best of Indonesian and European traditions.

Read The Full Story About Wakatobi, Sulawesi, Indonesia

PR firm firm Denver and Phoenix

Crossbow is an award-winning and record-setting communications firm. We influence public opinion, public policy and business decisions around the world. We’re helping stakeholders tackle some of the most urgent issues of our time. Our headquarters are in Denver, Colorado. We’re opening a new office in Phoenix, Arizona. Our CEO is the author of the Language and Travel Guide to Indonesia.

language and travel guide Indonesia Gary Chandler

How To Avoid A PR Disaster

Aversion, Honesty Key To Crisis Communications

No business likes to enter crisis mode. As a leader at the top, you may not know how to best react to the negative press you are receiving. You may feel like you are making misstep after misstep that is costing your company dearly. You may overspeak and provide a comment that just seems to rub your customers the wrong way. No matter what you do, it isn’t working, and it just seems to be getting worse with each calculated move.Handling a PR crisis correctly as a leader can make all the difference in whether your business will come out the other side alive. Your staff and customers depend on you to make the right call, and you need to understand the best way to save face to avoid further damage.

Crisis aversion is the most important element of crisis management. Organizations owe it to themselves, stakeholders and stockholders to anticipate worst case scenarios and avoid them. Of course, aversion and planning only go so far. So don’t lose sight of your compass and conscience when you enter unchartered territory.

Below, 15 members of Forbes Coaches Council provide some of the things company leaders can learn from handling a crisis incorrectly and how you can avoid making the same mistakes:

1. Listen To Your Team: A crisis is usually considered handled incorrectly when a leader goes rogue and does their own thing without consulting their team. A leader who doesn’t listen to their team will always be blamed when they don’t consult others first. By listening to input and experiences of others on the team, joint decisions can be made and the company will be much more likely to rally around the CEO.

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public relations and crisis communications

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2. Take Responsibility And Apologize: We see, time and time again, CEOs who excuse, equivocate, or give halfhearted and completely insensitive apologies. The primary thing you should do as a CEO is take responsibility and make a full apology, which includes what you will do to make amends for what has happened and what you will do differently in the future. Be honest, be vulnerable, and don’t be afraid to show emotion.

3. Tell The Truth: Transparency is key when dealing with a crisis. So many CEO try to hide the mistakes that they or the company have made for fear of losing profit. But when the truth comes out, they lose much more than profits, they lose reputation and brand value. People want to buy from companies they trust and can believe in. Profit and brand values go up when transparency is real.

4. Reflect And Practice: There is no shortage of examples of CEOs who have made mistakes when handling a crisis. Company leaders can learn from this by reflecting on the ones that could impact them, then think about how they would have handled the situation differently. They should also anticipate the “hurricanes on their horizon” then ensure the proper process to handle a crisis is in place in the event it ever surfaces.

5. Create A Diverse Crisis Response Team: When responding to a crisis, it is important for an organization to see the issue from different perspectives before responding. Employing a diverse crisis response team will ensure that your message is not tone deaf to the issue or the community affected by the incident.

6. Discuss, Correct, Move Forward: Any wise company leader will know that mistakes are inevitable – the only thing they can do is make sure that big decisions have been discussed among the experts in the company and that decisions have not been taken autocratically. If the entire group makes a wrong decision, it will be a lesson learned. Take corrective action and move on. You have nothing then else but to live and learn.

7. Take Responsibility, Be Accountable: Trust comes from meeting expectations. When executives ask, “What should we do?” they create a self-referential frame and become self-protective, doing and saying things that make them feel less bad. Instead, they should ask, “What would reasonable people appropriately expect a responsible company to do when facing this kind of situation?” Doing what reasonable people appropriately expect causes trust to remain or to increase.

8. Remember Communication Is Key: When handling a crisis, leaders must communicate. Remember the ABCs of communication: accuracy, barriers and context. The message that is shared must be truthful and provided with only the facts. Leaders must keep in mind the barriers to communication, which include the length of the message and the method by which it is delivered. The context represents the situation in which it is delivered.

9. Build Trust In Advance: Companies often wait until a crisis to take care of fundamentals that should be already established with customers/clients. When I was advertising for a large quick-service restaurant and there was fear of mad cow disease coming from Europe, we preemptively developed a campaign about the quality of the food. So, understand how you can build trust with your customers/clients and start right away.

10. Be Prepared For A Crisis: Leaders take the time to prepare for everything, from acquisitions and mergers to cocktail parties, but one area that sometimes gets overlooked is crisis. One of the best ways to prepare for a crisis is to simulate possible crisis scenarios and practice responses until you feel ready. Practice until you are truly ready for that “news camera in your face” moment and others agree that you are ready.

11. Get The Facts Before You Act: In the midst of an organizational crisis, executives make a bad situation worse by speaking out before they know the facts. Although in a crisis everything seems to move at the speed of light and every stakeholder is demanding action to be taken immediately, systematic decision-making is never more important. Executives should acknowledge that the situation is of high priority and give full attention to the collection of the facts.

12. Demonstrate Empathy: A grievous mistake that CEOs make during times of crisis is to express concerns only about maintaining shareholder value. Although the business should be top of mind, the outward expression of caring about one’s business is caring about its employees. A case in point is BP’s CEO who did not immediately empathize with the fallen employees and their families, leaving BP with a tarnished environmental, business and people record.

13. Understand The Power Of Press And Community: You’ve seen the ugliness that can happen after a CEO handles a crisis incorrectly. This type of negative press intensifies the damage already done and can sometimes leave a permanent mark on his/her reputation. One thing CEOs must learn is that even with all the power and influence they possess in their personal careers, the press is very powerful and “turning off” their communities can prove very damaging.

14. Highlight The Crisis: The most important element company leaders can learn from a CEO handling a crisis incorrectly is to treat it as a priority and engage early with leadership from all functional areas within the organization. By highlighting the crisis, you open the door to potential solutions and next steps from all sides. And this level of transparency leads to an increased versus decreased sense of trust.

15. Treat Others Like You Want To Be Treated: A simple leadership principle that brings clarity to every situation is to treat others as you would want to be treated. When a CEO follows this guiding principle, it helps make things clear. In times of difficulty, the leader is called to act with integrity, compassion, and thoughtfulness. When a leader thinks of others, the pathway becomes clear.

Of course, the one critical factor that still must be considered is the prioritization of actions and messages. The first actions that must be undertaken in any crisis is to assure safety and minimize harm to all forms of life. Failure to do so will only magnify the crisis. Of course, the first statements also need to address health and safety if there is such a risk. After that, be sure to gather the facts before you move into reputation management mode. It’s OK to buy time by saying that you are gathering the facts and will issue a statement as soon as possible.

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public relations firm Denver Phoenix

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Crossbow is an award-winning and record-setting communications firm. We influence public opinion, public policy and business decisions around the world. We’re helping stakeholders tackle some of the most urgent issues of our time. Our headquarters are in Denver, Colorado. We’re opening a new office in Phoenix, Arizona.